Creating unique & relevant social media content should be one of your top priorities if you're looking to strategically grow your online presence. One of the best ways to be strategic with your content is by keeping an eye out for upcoming holidays that might appeal to your audience, which gives you the opportunity to plan content ahead of time. Be it a traditional day like "Fourth Of July", or a goofy day like "World Emoji Day", holidays are a great way to connect with your audience!
Which holidays should your business celebrate on social media?
Even though there are several holidays worth celebrating, not all of them are relevant to your brand. It's important for you to be selective and mindful about which holidays your audience already celebrates (or might be inclined to celebrate), so you can stay aligned with their interests. For example, if you are an outdoor lifestyle-oriented company, you might want to create a social media post celebrating "Ride Your Bike to Work Day" or "Love a Tree Day", whereas something like "Video Games Day" or "Hamburger Day" might not be an appropriate holiday for your brand to celebrate. Or let's say you're a beauty-oriented business, you might want to create content for "National Smile Day" or "Love Your Red Hair Day", whereas holidays like "Online Learning Day" or "World UFO Day" might not align with the values of your company. That being said, we want to help you prep your content ahead of time, so, here are some of the remaining holidays in 2020 that might be worth celebrating on social media:
2020 Holiday Calendar (May - December)
May 2020
13 - National Receptionist Day
15 - National Bike to Work Day
15 - National Chocolate Chip Day
16 - Love a Tree Day
17 - Day Against Homophobia and Transphobia
22 - National Buy a Musical Instrument Day
23 - World Turtle Day
24 - Scavenger Hunt Day
25 - Memorial day
28 - Hamburger Day
29 - Paperclip day
30 - National Creativity Day
31 - National Smile Day
June 2020
1 - International Children's Day
3 - National Running Day
4 - National Donut Day
5 - World Environment Day
6 - National Higher Education Day
7 - Cancer Survivors Day
8 - World Oceans Day
11 - Make Life Beautiful Day
12 - National Red Rose Day
13 - National Rosẻ day
14 - World Blood Donor Day
17 - Eat Your Vegetable Day
20 - First Day of Summer
21 - Fathers Day
26 - Take Your Dog to Work Day
27 - National Sunglasses Day
28 - National PTSD Awareness Day
29 - National Camera Day
30 - Social Media Day
July 2020
1 - National Postal Worker Day
2 - World UFO Day
4 - Independence Day
7 - World Chocolate Day
8 - Video Games Day
11 - National Cheer Up the Lonely Day
12 - Malala Day
13 - Amazon Prime Day
15 - Give Something Away Day
16 - Get to Know your Customers Day
17 - World Emoji Day
18 - Nelson Mandela International Day
19 - National Ice Cream Day
25 - National Wine and Cheese Day
30 - International Day of Friendship
31 - Avocado Day
August 2020
1 - Respect for Parents Day
2 - National Coloring Book Day
3 - National Watermelon Day
7 - International Beer Day
8 - International Cat Day
9 - Book Lovers Day
11 - National Sons and Daughters Day
13 - International Left-Handers Day
15 - National Relaxation Day
16 - National Tell a Joke Day
19 - World Photo Day
20 - National Lemonade Day
26 - National Women's Equality Day
30 - National Heroes Day
September 2020
4 - National Wildlife Day
6 - National Grandparents Day
7 - Labor day
11 - Stand up to Cancer Day
12 - National Day of Encouragement
15 - Online Learning Day
16 - National Play-Doh Day
19 - Talk Like a Pirate Day
20 - Wife Appreciation Day
21 - International Day of Peace
22 - First Day of Fall
25 - National Women's Health and Fitness Day
26 - European Day of Languages
27 - World Tourism Day
28 - National Good Neighbor Day
30 - International Podcast Day
October 2020
1 - World Vegetarian Day
2 - International Day of Non-violence
4 - World Animal Day
5 - World Teachers Day
6 - World Habitat Day
7 - National Coffee With a Cop Day
10 - World Mental Health Day
13 - Train Your Brain Day
14 - National Dessert Day
16 - World Food Day
17 - End Poverty Day
18 - No Beard Day
20 - World Statistics Day
21 - Reptile Awareness Day
22 - National Color Day
25 - Greasy Food Day
26 - National Pumpkin Day
30 - National Publicist Day
31 - Halloween
November 2020
1 - World Vegan Day
3 - National Sandwich Day
4 - National Candy Day
5 - Love Your Red Hair Day
8 - National Cappuccino Day
11 - Veterans Day
13 - World Kindness Day
14 - World Diabetes Day
15 - Clean out Your Refrigerator Day
16 - International Day for Tolerance
17 - International Students Day
19 - International Men's Day
22 - National Adoption Day
23 - World Hello Day
25 - Thanksgiving Day
26 - National Cake Day
27 - Flossing Day
28 - National Day of Listening
30 - Computer Security Day
December 2020
1 - World AIDs Day
2 - Cyber Monday
3 - International Day of Persons with Disabilities
4 - National Cookie Day
5 - World Soil Day
10 - Human Rights Day
11 - International Mountain Day
13 - National Salesperson day
15 - National Cupcake Day
17 - National Maple Syrup Day
20 - National Sangria Day
21 - Crossword Puzzle Day
24 - Christmas Eve
25 - Christmas
26 - Boxing Day
27 - No interruptions Day
31 - New Years Eve
With all these holidays left in the year, we're hoping you can select a handful of dates that can help you plan holiday content that support your business's values, and helps you further connect with customers! If you need personalized help from a professional digital marketer or content creator, you can request help from our team here, or you can keep learning for free here.
Cheers!
Author: Sabrina Araújo Chamberlain
Co-Author: Sydney Ferreira